Norwegian Rain AW13 Preview
When you live in Europe’s rainiest city, Bergen, Norway, chances are you grow tired of hiding your carefully put together attire under boring windbreakers or parkas. If you’re lucky enough to have a unique sense of style and aesthetical sensibility, such as creative director Alexander Helle, you might want to take matters into your own hands. This is the underlying premise behind Norwegian Rain.
Defined as a “sartorial take on extreme outerwear”, Norwegian Rain aims to deliver uniquely designed garments inspired by Japanese sensibility, while assuring the ultimate weather protection. This eclectic mix of styles and universes results in an outstanding collection of highly technical trenchcoats, capes and parkas you’ll actually want to throw on top of your other pieces.
Even if rain isn’t as much of an issue where you live as it is in Bergen, these items are definitely worth taking a closer look…
A stellar influence
It seems that outer space and the vastness of the universe are becoming an inspiration for designers this year. N.A.S.A. inspired materials and galactic prints have been making an appearance on several runways, mostly as statement pieces with visually strong patterns and fabrics.
The latter are the foundation of this futuristic look: high tech fabrics in silvery and greyish tones, with special treatments and finishing to give them that extra edge and space vibe. Although the global aesthetic is, at the very least, unusual, I’m excited to see the results of incorporating these items into more traditional attires. On this note, Sir Paul Smith has once again outdone himself…here are some of his looks for the year.
Bold technical fabrics
Star printed trousers
Galaxy map prints