The 11th of March and I’m at the beach with 25C…something’s dead wrong with the weather. Not that I’m complaining though…
Did anyone else noticed this? Gotta love GQ’s joie de vivre…
Por Vocação AW11 Looks
Por Vocação just released their looks for AW11, featuring items from the likes of Paul Smith, Martin Margiela, Our Legacy, Acne and Band of Outsiders, along with a healthy dose of irony as the shoot took place on a sunny beach scenario.






The ultimate beach accessory
Every now and then we’re faced with a few hard to explain, yet interesting phenomena. The widespread adaptation of items or objects originally design for different purposes is well known to us all. During last week’s road trip I got a chance to experience first hand one such case.
As I laid back on the beach struggling to perfectly capture my friends from Driftwood Collective on camera, I couldn’t help but notice the pervaded use by the surfing community, of one of the most unexpected items to date: the Ikea Shopper. Yes, I’m referring to the one you may purchase for €0.50 coming out of any venue of this Swedish giant.
Although at first the vision of groups of sunburnt surfers carrying their boards under one arm and indigo plastic bags under the other may seem utterly ridiculous, the truth is that within the relaxed, beachy background, they blend in amazingly well. Actually, it would make one hell of a beachwear editorial (IKEA, if you’re reading this don’t forget to credit me later on). If you come to think of it, the choice makes almost perfect sense: cheap, resistant, durable, waterproof and lightweight, you can throw anything in it and it won’t let you down. Furthermore, seeing how much love blue’s been getting this year (Pitti anyone?), they’re pulling it off with quite a bit of fashion panache.


Beyond Fabric suggests…
This time around, inspired by the days off I’m currently enjoying, I’ve decided to put together a more beachy look. When it comes to warm weather attire, shorts are one of the most controversial items: “purists” discard them on behalf of lightweight linen or tropical wool trousers, whereas many consider them a Summer essential. I for one, believe shorts are a great alternative when the temperature rises, given that you pay as much attention to fit as you should would with any other item.
These creased military green cotton cargo shorts by Ovadia & Sons are some of the best out there: fitted, breathable and overall stunning. Pair them with a slim fitting polo shirt, the perfect alternative to take a rest from shirts but still present a more polished look than with a simple tee. To face those late chilly afternoons and add a splash of color to the mix, it doesn’t get much better than this orange cotton v-neck sweater by Purificacion Garcia. Ditch the flip flops for a pair of canvas espadrilles, put your Clubmasters on and don’t forget to pack your towel and sunscreen in your canvas tote.

Polo Ralph Lauren Slim Fit Pique Polo - € 80.00 @ Mr. Porter
Jordan Cargo Shorts - (approx.) € 110.00 @ Ovadia & Sons
V-neck cotton sweater - € 32.00 @ Purificacion Garcia
Navy Boat Espadrilles - € 25.64 @ Asos
Striped Shopper - € 19.95 @ Zara
Ray Ban Clubmaster - (approx.) € 103.00 @ Ray Ban
Summer time…
Getting ready for a short road trip through the Southwestern coast of Portugal. I’m off to meet by brother and a couple of friends for a relaxing week near the seaside: just basking in the sun, surfing and all Summer related goodies.
Don’t worry: I’ve got the upcoming set of posts covered so you guys won’t even know I’m missing =) In case you’ve never been to Portugal, here’s a small sample of what to expect…See you all in a while!





Want…more…
Photographed @ Figueira da Foz, Portugal





